Background

A two-decade aged distribution business from MNC background having annual turnover of approx. 12 cr specialized in heavy engineering industrial paints & coating.

Challenge

Before our association, the distribution company’s operations were vague & business was struggling to generate constant revenue, deliver timely services, collect receivables & obtain desired performance from the team. Even after being specialized paint & coating solution provider & business leader having core subject knowledge technical expertise, business was facing challenges to mark its market presence and resulting into low margin sales with delayed payment cycles. This not only affected financial structure of business, but it also impacted on business leader’s mindset & risk-taking ability to expand the business. Apart from above, major sales were generated by business leader, whereas sales team collective performance was below average. Business was highly owner driven & depended on higher human liabilities.

Approach

After our subsequent precise structured assessment & brainstorming towards analyzing root causes, our experts curated an accurate and practical roadmap to address challenges and accomplish company’s true potential by helping business owner to convert business into autopilot mode.

Insight

Firstly, they were counselled to put their goals, objectives and align them properly with their roadmap and milestones to achieve the audacious goals. Furthermore, we identified target clientele and how our business model can help prospects curate effectively, which allowed the business to overcome operational hurdles & capture the potential

Result

The above recommendations and curation of accurate roadmap and business strategy initiated overcoming operational bottlenecks quicker than ever & reduced working capital requirements with prompt, effective deliveries & faster payment recovery. Structured sales process & KPI oriented operations helped us to achieve projected sales revenues. In terms of tangible outcome, business is now able to reduce leakages & increase net profitability by additional 1%. beWise coached and mentored the business owner to apprehend fundamental differences & towards new role towards business autopilot mode.

Customer Voice